Content creation and aggregation
Websites that strive for higher traffic income strive to manage the link-exchange automation on the go. Tight budget of many independent e-promoters is the main hindrance for successful growing. It seemed that in the age of free app market there would be many content aggregators and SEO-tools for start-ups, nevertheless, only few professional platforms offer a getgo solution for content management.
Professional and free - are the two reciprocally excluding meanings, therefore in the beginning of his/her career the web developer on a budget is bound to fill out his website with creative writing, to compound a mass of somehow explorative by the search engines content.
Some of the best content aggregators:
- Feedly
- Innoreader
- The Old Reader
- Curator
The ones that work on RSS feed embeds and content management from your website. You should consider the RSS feed limits on some platforms, it only allows to store 30 articles per page at max, which is a huge downgrade for sites with 200> pages.
Creative writing and the AI writers
The writer-bots offered by SEO enthusiasts and tech giants are very intelligent 'tools', still to be regarded as the web-utensils, due to the uniqueness of human mentality. Perhaps, that label wouldn't stay for long. Convincingly writing technical articles (GPT-2) and even managing to write the Lord of the Rings exert, the AI bots of 2019 are yet technical writers and content aggregators, but growing faster.
Creative writing of AI-bot is coherent, but lacks the tidbits, or the human 'side' of the story. Still discernible as artificial, perhaps it should stay that way, otherwise humans in general, would be regarded as obsolete (not only writers or artists).
Creative blogging spread and the product
Perhaps, the most important role in any promotion plays what is in fact you promote. You don't necessarily have to have a well-recognized brand of multi-million corporation to kick-start the brand. Perhaps, the best examples of the effective viral widespread of blogging in our times were the PC games made in Unity and Unreal engines, some of the kick-start board games, perfumes and make-up videos.
A lot of products from Ali-Express, that were cheaply advertised at first as "goods I just bought from Ali", later on went to the marketing sale of "the best gadgets you can buy in 201x", up to the point of personal branding: T-shirts with own names, mugs, games, books and even electronics.
Interest-based blogs vs the product-based
There is no big difference at the end of it, it was mentioned that any interest later on transfers into popularity and hence, to the sales. But there is a slight difference - interest base fans are more devoted to the persona of the blog rather than the product. That's where the fashion wins over the product marketing, in terms of e-commerce.
Product placement and establishment
That sounds way easier than promoting a game, a blog or any other intangible, fan-based assets. You got the the procurement plan with your branding (rarely people manufacture goods by themselves), then you localize the product. Listing is pretty simple:
- GoogleBusiness
- Bing places
- Yellow pages
- BrightLocal
- MailChimp
and so on. Competitive business idea and business plan put your product on right rails, automating most of the content in a workflow.